So now Pepsi is peddling junk food in Mexico with bikini clad models. Which is another very evident case of corporate stupidity because, number one, sex doesn't sell (I'll get into that later on), and number two, it's incredibly offensive to the intelligence of people to be shown a bikini clad model pretending to eat junk food instead of an obese woman (or an obese man), the way people actually end up looking like when they eat junk food.
I say this because Mexican junk food brand Sabritas, which is owned by Frito-Lay, in turn owned by Pepsi, has been using ads like this one all over Mexico for YEARS, using, both, male and female models:
Here's a closeup:
